Week 3 EOC ; Making money for Good
In 2006 the Red company was founded by Bono and Bobby Shriver.” Its simple
mission was to make it easy for people and businesses to join the fight against
deadly Aids virus. (RED) has set out to solve the deadly problem of AIDS by
getting the private sector to create a sustainable flow of money, while
generating awareness around the AIDS issue. In the nearly 10yrs since ( RED) launched
it has raised $350 million and 100% of the money goes
directly to work on the ground to make Aids by 2020 Aids free”.( Red ) campaign
The Red organization has raised money to provide life-saving medicine which is
the type that can provide medicine for HIV infected people throughout the
world. Red has set up global fund for 8countries. The Global fund, the
recipient of (RED) funds is a 21 st century organization designed to accelerate
the end of AIDS, tuberculosis and malaria as epidemics.
I find the (RED) as a
remarkable company soul goal is to work with companies such as Gap and Apple to
help raise money from people suffering from AIDS. So far (RED) has helped more
than 15 million people who are now on life saving ARV medication globally and
out of those people more than 8.1 million people are on treatment thanks to the
work (RED) set up through global funding.” The money that has been raised by (RED) has
been used to finance HIV/AIDS grants in Ghana, Kenya, Lesotho, Rwanda, South Africa,
Swaziland, Tanzania, and Zambia, impacting the lives of 70million people.”(RED)
campaign.
The (RED) campaign is
taking on a hard fight that may or may not be resolved by their goal which is
having AIDS cured by 2020 but as I have read on their website what they have
accomplished in the past decade is remarkable and inspiring.
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